Key Skills :

• Write, edit, and publish content for Websites, Blogs, Articles, Guest Posts, Digital Media, and Service descriptions.

• Produce well-researched and accurate content, even under tight deadlines.

• Research industry-related topics and know what to filter out based on the given topic.

• Write relevant content in a well-presented, engaging, clear & concise manner with good readability.

• Proofread & edit content produced by self (before submission) as well as other members of the team.

• Collaborate with other departments to create innovative content ideas.

• Use SEO best practices to generate traffic to our site.

• Regularly produce various content types including social media posts, infographics, Website & email.

• Actively manage and promote our blogs on different social media platforms.

Responsibilities:

• Plan and execute content strategy across different platforms.

• Build the brand and ensure that all content and communications uphold the set standard.

• Plan, create and write content for users with different goals - SEO, Social, Affiliates, Email, and Website.

• Build and maintain the content calendar, with prioritization for execution.

• Track metrics & KPIs to give insights on what is working & what can be improved.

• Have experience working with agencies to scale the production of different types of content.

• Develop a deep understanding of the industry, and participate in identifying opportunities to drive additional value for the company.

• Ability to make content engaging and connect with readers.

• Work effectively in a cross-functional team.